ANKAmall is rated as one of the Turkey’s top 10 shopping centers. Ankara based shopping center wanted to contact visitors in an interactive way.
So we research for the target audience of ANKAmall and due to the Ramadan period we take the visitors a journey to Ottoman times. For this project we work with Giyçek crew.
Portable photoghraph studio, historical customs, 4 crew and with amazing Facebook application we achieve people having fun and make strength bonds at the same time. A code given to participants for their visit. They logged in facebook app and took their photo for free. Participants shere this moment on Facebook pages and make a viral radiation.
- Entegrate a physical campaign to social networks and it directly effect number of member of pages
- Collect data of members